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NYU Stern Orientation Book

Editorial design, with a custom illustrated cover and matching poster. Created to provide information for new freshmen attending NYU Stern.
Challenge

Design a unique experience for students to learn more about the resources and activities available as an NYU Stern student.

Our Strategy

Develop a style that could add more personality, and expand upon the brand identity of an already iconic school. We wanted to create original artwork that the student would actually want to keep.